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When searching for quality fish oil concentrate not to fall into marketing scams many manufacturers try to lure you with. Do not buy a product based solely on price and not be seduced by the catchy phrases like "No Fish Burps!" or "guaranteed to make you feel better!"

If you want to buy a top line fish oil concentrate that no matter what is on the outside of the bottle, but what is inside. This article I intend to educate about what to be aware of when looking for the best.

A lot of companies "talk the talk", but that delivery and "walk the path." What I mean by this is the manufacturers trying to sell information products on your behalf for light look more attractive to a buyer. The bottle may have a lot of bells and whistles, but not fish oil by itself a guarantee of freshness, purity, bioavailability, and have a high proportion EPA and DHA, omega 3 fatty acids?

These are all important factors to consider. Not everyone can be listed on the label, but the information must be available on the company website or through customer service.

1. Freshness

If I had to go to a fish market in a good fish can be determined by sight and smell. The fish should smell just jumped out of the water. If you develop a "fishy" smell is because it is beginning to oxidize, or putrefaction. We all know that the odor is very unpleasant!

The same goes with fish oil concentrate, but unfortunately its hard to tell just by sight alone, as it is locked in a soft gelatin capsule. The best way to check the freshness of a product is to check a company COA (certificate of analysis). The level of total oxidation of a batch of fish oil capsules are available at the COA.

You can also cut a soft gelatin capsule and perform a test of odor. But that's almost like playing roulette and if it has already gone wrong that you have wasted your money. If you consume a stale product that will be difficult to digest and you may experience "repeat" or "fish burps" and also increase free radicals in your system.

2. Purity

This is measured by the amount of impurities in a fish oil supplement. The fish caught in contaminated waters often have high levels of mercury, PCBs and dioxins in their reserves fat. Pure fish oils come from the pristine waters of New Zealand.

Fish also need to go through a molecular distillation process to remove heavy metals to ensure the best quality.

3. Bio-availability

This simply describes how your oil digested fish. Efficient supplements are scientifically formulated to be absorbed by the digestive system proper channels to get the most health benefits.

If nutrients are not released into the stage of proper digestion of nutrients not be used to their full potential and leaves your body.

4. EPA and DHA ratio

EPA and DHA are the main omega 3 fatty acids you want to get with a supplement. Your brain is made of fatty acids about 30% DHA. So a greater amount of DHA in fish oil supplement is important for brain function domain. EPA also is important, but plays a role in the fight against heart disease. Look for a ratio of about 2:1 DHA / EPA.

Concentrated fish oil is one of the best supplements you can take for optimum health. You owe it to yourself and your family to try. To know what is best in the industry take 15 minutes to do a little ground verification again. I did and am very happy with the results!